Boris Brejcha’s Label, CM.com, and MGNFY Present a Unique Event at ADE

With performances from Boris Brejcha, Ann Clue and other Fckng Serious artists, the 6-hour event will take place on a moving tram on October 17, to celebrate the launch of the label’s groundbreaking new app ‘F Serious’.

Fckng Serious, the electronic music label led by renowned artist Boris Brejcha, is set to make waves at the 2024 Amsterdam Dance Event (ADE) by launching its groundbreaking new app in a one-of-a kind setting – aboard a moving tram. Taking place on October 17, this unique event will merge music, technology and urban movement, offering both B2B and B2C attendees an immersive experience that perfectly aligns with the cutting-edge ethos of Fckng Serious.

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The F Serious app, developed with the significant support of digital partners CM.com, promises to revolutionize fan engagement and industry networking. CM.com’s expertise in mobile engagement and communication technology ensures a seamless user experience, while MGNFY brings its innovative ticket-marketing strategies to the table, making the launch event not only an unforgettable experience but also a showcase of technological excellence.

As the tram rolls through the streets of Amsterdam, attendees will enjoy exclusive live DJ sets from Fckng Serious artists, including Boris Brejcha, Ann Clue, Deniz Bul, Moritz Hofbauer, Frieder & Jakob and Julian Wassermann, while exploring the app’s cutting-edge features in real time.

“Launching our app in a moving tram reflects the spirit of creativity and innovation that defines both ADE and Fckng Serious,” said Boris Brejcha, Founder of Fckng Serious. “With the valuable support of CM.com and MGNFY, we are offering fans and industry professionals an unforgettable experience that blends music, technology, and mobility. This app will change the way fans interact with their favorite artists while providing new tools for industry networking and event engagement.“

The F Serious app offers exclusive music, real-time event updates, interactive fan features, and networking tools for industry professionals. Attendees will be able to download the app during the event and engage with its many functions, including live polls, exclusive artist content, and special offers.

For B2B attendees, the tram event offers a unique networking opportunity, allowing them to connect with key industry leaders while experiencing the app’s fan engagement tools firsthand. Meanwhile, fans can enjoy a live music performance, access app-exclusive content, and participate in interactive moments throughout the journey.

Sign up to the Fckng Serious newsletter here and stay tuned to the Fckng Serious socials for a chance to win giveaways around the event, including an opportunity to join the tram.

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